Decoding Email Campaigns: From Segmentation to Deployment

Meet my beautiful soul of a guest Joi Brooks!! Dive into the world of email marketing as Joi shares her insights on strategy, segmentation, and the key elements to consider when crafting effective email campaigns. Discover the difference between transactional, B2B, nurturing, and sales emails, and how they can synergize for your business. Joi is also the host of "Email and Coffee | A Digital Cafe," where she shares her expertise and interviews industry leaders. Be sure to check out this awesome podcast and my episode on her platform! Get ready to learn the secrets of successful email marketing, from staying in the loop when outsourcing to regular strategy check-ins to pivot and adapt.

 

Quote/Piece of Advice: 1) Know thy self as you are always becoming.

2) I reserve the right the change my opinions on a moments notice because I am always becoming.

 

Connect: LinkedIn & Twitter @‌JoiBrooks OR Youtube: Email & Coffee w/ Joi Brooks

 

To connect with your host Kat:

@TheLotusEffectCoach or @KatPolsinelli 

My Website: www.the-lotus-effect.com